Cumulus introduces a revolutionary cold brew machine powered by Cumulus Cold Cloud Technology—a proprietary system that delivers café-quality cold brew in just minutes. Infused with nitrogen, it creates a signature cloud foam: a light, velvety topping that transforms every cup into a smooth, elevated experience.

Tasting coffee is a rich, multi-sensory experience that goes far beyond the taste buds. The idea is to evoke the smooth, light-as-a-cloud sensation through visuals, touch, and sound—enhancing the aroma and silky taste of the product. This experiential campaign brings that concept to life across various settings, from urban pop-ups to F&B conferences, inviting people to experience Cumulus Cold Brew firsthand. The goal is to introduce the brand, define its visual identity, and spark excitement around a new era of cold brew—one cloud-smooth sip at a time.

ADIDAS x
CLOT GAZELLE

Resposibilities : Concept and Visualization

As one of the few major pinball manufacturers in the world, Jersey Jack Pinball is beloved by collectors, arcade enthusiasts, and players in-the-know. However, pinball remains a niche experience. The client approached us to explore unexpected, creative ways to expand their audience



Pinball Prints
Pinball Prints is a pop-up experience and art exhibition that reimagines pinball beyond its retro arcade aesthetic. At its core is a custom-built Jersey Jack machine that uses an inked ball to transform every game into a unique, kinetic artwork. Stripping away the familiar visuals but preserving the essence—the ball and its motion—the experience opens up our imagination and possibilities of what pinball can become.

Players take home their canvases as souvenirs. Fans can collect prints from their favorite players, and select pieces are curated into a gallery show that celebrates the fusion of play, performance, and art.

JB HOUSE